Privacy Policy
This explains exactly what data is collected, who sees it, and why — in plain terms, not legal jargon. We keep it to what the shop actually needs to run, improve the site, process orders, and deal with problems.
No sale of personal information
We do not sell your information or use it to create our own advertising profiles.
One payment provider
PayPal handles your payment details. LifelikeBloom does not see or store your full card details.
Your data, your call
You can ask to see your data, correct it, or request deletion where there is no legal reason for us to keep it.
Data controller
LifelikeBloom is the data controller responsible for your personal information.
Email: hello@lifelikebloom.com. That address is for data questions the same as anything else.
What data is collected
When you order: your name, delivery address, email, and phone number if you provide one. Enough to get a box to your door and tell you when it’s on the way.
When you pay: PayPal handles the payment details directly. LifelikeBloom receives confirmation that a payment was made and the amount paid, but does not receive your full card details.
When you leave a review: your name and what you wrote, which may be shown on the product page.
When you browse: basic technical information — such as your IP address and browser type — collected by the cookies and similar technologies that keep the site and checkout working. If you allow Marketing, Google Ads may also use cookies or similar technologies to measure ad interactions and conversions and, where enabled, support advertising audiences and personalisation. If you allow Analytics, Microsoft Clarity collects information about how you use the site — such as pages viewed, clicks, scrolling, and session interactions — so we can understand and improve the site. These optional tools only start after you allow the relevant category. See the Cookie Policy for the specifics and your choices.
When you email: whatever you write, kept as long as it’s useful for answering you.
What it’s for
Mainly, getting your order to you and telling you what’s happening with it. That’s most of what this data exists for.
If you’ve opted in — a subscription, a newsletter box you ticked — you’ll receive occasional emails. If you haven’t, you won’t. After a purchase you may be invited to leave a review; that’s optional and one email, not a campaign.
Beyond that: keeping records that are legally required, and stopping fraudulent orders before they cause problems.
PayPal
PayPal processes your payment and provides buyer protection. LifelikeBloom receives confirmation that you paid, not your card or account details. PayPal’s own privacy policy covers what they do with that information.
Couriers
Whoever is carrying your parcel gets your name, address, and phone number — enough to deliver it and contact you if there’s a problem. Nothing more, and nothing kept beyond what delivering the order requires.
Who else it passes through
The shop runs on WooCommerce and is hosted with Hostinger, where order and account information is stored. A review plugin stores what you write if you leave one. These services are the tools running the shop, rather than businesses we sell your information to for their own purposes.
LifelikeBloom does not sell your information to anyone. We do not currently use Google Analytics or Meta Pixel.
If you allow Marketing, we use Google Ads to understand which adverts lead to a visit or an order and, where enabled, to support advertising audiences and personalisation. Google may process information about your site activity for these purposes.
We also use enhanced conversions to help Google match an order to an advert. Depending on the details you provide, this can use your email address, name, phone number and address. Email addresses, names and phone numbers are hashed — turned into a coded value — before our shop passes them to Google. Address details, such as street, city, region, postcode and country, may also be included; these are not all hashed. This only runs if you allow Marketing.
If you allow Analytics, we use Microsoft Clarity to understand how visitors use the site, including pages viewed, clicks, scrolling, and session interactions. Google Ads only loads after you allow Marketing, and Clarity only loads after you allow Analytics. You can change your choices or withdraw permission at any time in Cookie Settings. For more information, see Google’s privacy information and Microsoft’s Privacy Statement.
Where your data sits
LifelikeBloom is based in China. Some services used — including hosting, payment processing, advertising measurement, and site analytics — may process data outside your country. Where your data crosses a border, it’s because one of those providers is handling it for the service involved, under their own security standards, not because it’s been moved somewhere for convenience.
How long it’s kept
Order and payment records are kept for as long as tax law requires — around six years. An email exchange about a return is kept while it’s relevant, then not. There’s no archive being built; just what’s required by law, and clearing out what isn’t.
What you can ask for
A copy of what is held on you. A correction if something’s wrong. Deletion, if there’s no legal reason to keep it. Or simply: stop emailing. Any of these, email hello@lifelikebloom.com and say which one — there’s no form.
If you think your data has been handled badly and the response hasn’t fixed it, you can complain to the UK’s Information Commissioner’s Office at ico.org.uk. In the US, you can contact the relevant state privacy authority or Attorney General, depending on where you live and which privacy law applies. Elsewhere, you can contact your local data protection authority.
Two more things
This site isn’t aimed at children, and does not knowingly collect anything from them.
This page may be updated as the shop changes — a new payment provider, a new plugin. When that happens, the date below will change with it. It won’t be rewritten to mean something different without notice.
Last updated
5 October 2026.